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January
2003
Ras
Kassa had spent 6 years in the local film industry before
single-handedly directing his first video, TOK's Deadly medley, filled
with images of blatant ballin'. He, along with any true reggae purist,
agrees that line has to be drawn somewhere. "You have to go in as the man.
You have to deal with these artists verbally, spiritually, every kinda
way." PART I
/ FULL 'UNDRED
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July
2001
While you're nodding your head or shaking your ass to the beat of Jamaican
dancehall music, chances are you've no idea who the mastermind is behind
the tough rhythmic sounds. Artists like Bounty Killer, Scare Dem Crew,
Garnett Silk, Beenie Man, Shaggy, and Maxi Priest to name a few, have graced
Jazwad's
tracks. No stranger to music, this British import was surrounded by reggae
and dancehall music all his life due to his Jamaican parentage. |
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June
2001
With his Caribbean blood, this extremely low key 25 -year old Toronto native's
roots are spread far beyond the Great North. Ace music video director,
Little X,
got his start in exciting the world of music video directing through an
internship with Hype Williams' Big Dog Films. "I
had no previous experience whatsoever", X admits he learned
a great deal from the acclaimed director. |
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May 2001
2Hard Records was once a simple dub studio, full of life, with artists
gracing its stoop and spitting 'specials' for sounds all day long. This
was back in the mid-nineties when producer, Jeremy
Harding, CEO of 2Hard, was a young and inexperienced fledgling
of sorts in Jamaica's brutal and dutty entertainment industry. |
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April
2001
Why do you think we chose you for our very first
Y.E?
I think I was chosen because of my love for life, my love for Jamaica,
and my desire to contribute to the wider society. I have a strong belief
in Jamaica's economy and I am confident that things will turn around.
YE Robert Collins |
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